Fundamentals of Sales and Marketing

Everything About Sales And Marketing (In Hindi)

Intermediate 0(0 Ratings) 0 Students enrolled English
Created by Skillcept Foundation
Last updated Fri, 29-Oct-2021
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Course overview

Students of this course will enjoy learning everything they need to know about business; from starting a company to taking it public while learning the most important topics taught at the top MBA schools in the world. Take your career to the next level!

Know Your Instructor

Follow the link below to read his biography: https://skillcept.org/dr-debajyoti-mukherjee/

Who this course is for:

Anyone interested in learning about business, doing a start-up or make a career in the Sales and Marketing field.

What will i learn?

  • Take your career to the next level!
  • Get many customers by using the best networking tool!
  • Communicate the right way in business so that you don't waste time.
  • Network and get a meeting with anyone (ideal tips on how to get a job or how to reinvent yourself or how to find customers)
  • Analyze entire markets and companies from a qualitative and quantitative perspective.
  • Identify what makes an entrepreneur extremely successful.
Requirements
  • Nothing except a positive attitude! : )
Curriculum for this course
42 Lessons 01:58:45 Hours
Fundamentals of Sales
6 Lessons 00:16:40 Hours
  • What is Sales?
    Preview 00:03:40
  • What is the work of a Sales Person?
    00:01:35
  • The 3 Steps of selling
    00:01:19
  • 3 Most important things to know before you sell anything
    00:04:24
  • Example
    00:03:41
  • Recalling what we learnt
    00:02:01
Selling Outline Method (SOM)
5 Lessons 00:12:45 Hours
  • What do we do in SOM?
    00:02:03
  • Three Phases of Selling Outline Method
    00:03:07
  • Example of doing a sale using Selling Outline Method
    00:03:07
  • Customer journey
    00:01:13
  • Recalling what we Learnt
    00:03:15
Customer Focused Selling (CFS)
5 Lessons 00:14:50 Hours
  • An Introduction to Customer Focused Selling
    00:01:34
  • Steps Involved
    00:02:23
  • Do’s and Dont's
    00:04:04
  • Recalling the Steps
    00:01:59
  • Why is CFS experienced Sales People's job
    00:04:50
Marketing Basics
4 Lessons 00:08:21 Hours
  • What is Marketing?
    00:02:03
  • Marketing Mix (4P’s)
    00:01:18
  • Marketing Mix (4C’s)
    00:02:59
  • ‘Place’ or ‘Convenience’ - Exemplified
    00:02:01
Marketing Strategy
3 Lessons 00:13:24 Hours
  • What is meant by Marketing Strategy?
    00:02:01
  • Formulating Marketing Strategy
    00:08:17
  • Strategy should be followed by Planning
    00:03:06
Marketing Strategy : SWOT Analysis
2 Lessons 00:09:13 Hours
  • An Introduction to SWOT Analysis
    00:01:33
  • Explanation with an example.
    00:07:40
Marketing Strategy : Potter's Five Forces
1 Lessons 00:09:02 Hours
  • Everything About Potter's Five Forces
    00:09:02
Marketing Strategy : PEST Analysis
5 Lessons 00:09:41 Hours
  • An Introduction to PEST Analysis
    00:00:59
  • Political Analysis
    00:02:10
  • Ecological/Environmental Analysis
    00:01:51
  • Socio - Cultural Analysis
    00:02:48
  • Technological Analysis
    00:01:53
Buying Process
3 Lessons 00:08:25 Hours
  • What is Buying Process?
    00:01:07
  • Steps Involved in Buying Process
    00:05:16
  • How Marketing can Influence Buying Process?
    00:02:02
Marketing Research
4 Lessons 00:07:23 Hours
  • An Introduction to Marketing Research
    00:01:46
  • Quantitative Research
    00:01:09
  • Qualitative Research
    00:00:56
  • Parameters of doing Marketing Research
    00:03:32
Planning, Implementation and Evaluation
4 Lessons 00:09:01 Hours
  • Planning
    00:04:50
  • Implementation
    00:01:34
  • Evaluation
    00:01:34
  • Recalling what we Learnt.
    00:01:03
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